Date of Conferral

2022

Degree

Doctor of Business Administration (D.B.A.)

School

Business Administration

Advisor

WooYoung Chung

Abstract

Entrepreneurship education (EEd) is essential to addressing youth unemployment, which reached 30% in Nigeria in 2018. Understanding the role of learning experience and mentoring is vital for EEd leaders to enhance student satisfaction from self-employment after graduation. Grounded in the direct performance-satisfaction link model of the expectancy disconfirmation theory of customer satisfaction and Kram’s mentor role theory, the purpose of the quantitative correlation study was to examine whether the perceived quality of learning experience and mentoring predicted student satisfaction in EEd institutions. The participants were 47 students of two EEd institutions in Lagos who had completed at least 50% of their EEd program when taking the online survey. The results of the multiple linear regression were significant, F(2,44) = 19.410, p < .001, adj. R2 = .45. In the final model, only the quality of mentoring was significant, β = .575, p < .001. A key recommendation is for EEd institution leaders to enhance student satisfaction by providing quality mentoring support. The implication for positive social change includes the opportunity for EEd graduates, to be financially independent, their organizations to be more competitive, innovative, and sustainable, and their communities more willing and able to take risks to overcome global challenges.

Share

 
COinS