Journal of Social, Behavioral, and Health Sciences




Our research aimed to determine in a multiperspective way how peer bullying is addressed in animated cartoons. The basic data source of the research was 51 episodes of the Miraculous: Tales of Ladybug & Cat Noir cartoon. We used the Bullying Checklist in the document analysis design of the research. We analyzed the research data by determining the repetition of the items involved in the control list within the episodes. Our findings indicated that bullying was included in all of the cartoon’s episodes. The results of our research in the episodes investigated showed that bullying was mostly indirect, followed by emotional bullying. In terms of gender, most bullies were female, followed by males. Those who were exposed to bullying were also mostly females, followed by males. In addition, victims usually used the strategy of ignoring or doing nothing to get rid of the bullying, the victims often did not share their bullying experiences with anybody, and the bystanders often preferred to keep silent regarding the bullying experiences. Thus, children are exposed to bullying through these cartoons and can be affected by it.