Date of Conferral

12-24-2025

Date of Award

December 2025

Degree

Doctor of Public Administration (D.P.A)

School

Management

Advisor

Dr. Brenda Jack

Abstract

Abstract Employee turnover in micro, small, and medium enterprises (MSMEs) is a persistent business problem that can negatively impact financial performance. Business owners are concerned about employee turnover because it disrupts operations, weakens customer relationships, and reduces profitability. Grounded in social exchange theory, the purpose of this qualitative, pragmatic inquiry was to explore the strategies that business owners use to minimize employee turnover and enhance profitability. The participants were six business owners of MSMEs who successfully implemented practices that reduced employee turnover. Data were collected through semistructured interviews and a review of organizational documents related to employee management and retention. Through thematic analysis, five key themes were identified: (a) employee support systems and incentives; (b) continuous learning and development; (c) feedback, communication, and participation; (d) organizational structure and role clarity; and (e) leadership and relationship-based retention. A key recommendation for business leaders is to integrate structured employee support programs and enhance leadership visibility to build trust, strengthen commitment, and reduce turnover. The implications for positive social change include the potential for MSME business owners to implement effective employee retention strategies that promote workforce stability, enhance employee well-being, and support the economic sustainability of local communities.

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