Date of Conferral

2-23-2024

Date of Award

February 2024

Degree

Doctor of Business Administration (D.B.A.)

School

Business Administration

Advisor

Kenneth Gossett

Abstract

Some managers of social enterprise organizations lack strategies to improve business operations and profitability in a social business inside a private market. Social enterprise managers must implement successful strategies to improve business operations and profitability; otherwise, businesses may fail, causing a loss of jobs, increased social injustices, and weakened communities. Grounded in the competing values framework, the purpose of this qualitative pragmatic inquiry was to explore strategies used by managers of social enterprises to improve business operations and profitability. The participants comprised six social enterprise managers who implemented successful strategies for at least 3 years to improve business operations and profitability. Data were collected using semistructured interviews and public documents and were analyzed using thematic analysis. Three major themes emerged: financial well-being, sustainability, and community involvement. A key recommendation is for social enterprise managers to implement artificial intelligence technology to improve service efficiency, reduce costs, and strengthen financial sustainability. The implications for positive social change include the potential to save money, create jobs, and increase revenues. Segments of the population prospectively benefiting from successful strategy implementation include workers with disabilities, persons who are unemployed, and persons from other disadvantaged backgrounds.

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