Date of Conferral

2023

Degree

Doctor of Business Administration (D.B.A.)

School

Business Administration

Advisor

Kenneth Gossett

Abstract

Project managers working in manufacturing firms in the automotive industry frequently face challenges such as cost overruns, schedule delays, and scope changes. Project managers often lack effective strategies to ensure that different departments deliver their work in alignment with project milestones, which can negatively affect project success rates. Grounded in the balanced scorecard framework, the purpose of this qualitative single case study was to explore strategies managers in the automotive manufacturing industry used in their different departments to deliver their work in alignment with project milestones. The participants were three project managers who had successfully implemented strategies that reduced the impact of disruptions in manufacturing in an automotive firm in the north central region of the United States. Data were collected through face-to-face semistructured interviews and reviews of performance records. Through thematic analysis, three themes emerged: (a) leadership to keep people informed, involved, interested, and inspired; (b) communications that are timely, honest, and relevant; and (c) the use of key project indicator metrics. A key recommendation is that strong leadership is essential for achieving alignment between project milestones and department milestones. Findings may be used by a large automotive company to create employment and increase tax revenues for local communities, which may be used to provide needed social services.

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