Date of Conferral
2022
Degree
Doctor of Business Administration (D.B.A.)
School
Business Administration
Advisor
Gregory Uche
Abstract
Project managers’ ineffective stakeholder communication strategies lead to unsuccessful project performance. Project managers who fail to implement appropriate communication strategies can experience less engagement of their stakeholders, reduced project performance, and decreased sustainability. Grounded in the stakeholder theory, the purpose of this qualitative single case study was to explore the communication strategies project managers use to engage stakeholders and improve project performance. Participants were five project managers who successfully used communication strategies to engage stakeholders and improve project performance. Data were collected from semistructured interviews, company archival documents, and field notes and were analyzed using thematic data analysis. Four themes emerged: clear message and written communication, frequent engagement, transparency and sincerity, and active listening and communication plan. A key recommendation for project managers is to identify project stakeholders, their communication needs, preferred methods of communication, preferred level of detail, education, and culture to provide information that meets their requirements. The implications for positive social change include the potential to increase the funding of small-scale enterprises by engaging project stakeholders of organizations in the Nigerian oil and gas industry.
Recommended Citation
Ukoha, Joshua Ukoha, "Project Management Communication Strategies to Engage Stakeholders and Improve Project Performance" (2022). Walden Dissertations and Doctoral Studies. 13858.
https://scholarworks.waldenu.edu/dissertations/13858
