Date of Conferral
2022
Degree
Doctor of Business Administration (D.B.A.)
School
Business Administration
Advisor
Ronald Black
Abstract
Some small business leaders lack total quality management strategies to sustain their business beyond 5 years. Small business leaders are concerned that their businesses will not survive beyond 5 years without total quality management strategies. Grounded in the Deming 14 points model, the purpose of this qualitative multiple case study was to explore strategies small business leaders use to sustain their business beyond 5 years of operation. The participants were five small business leaders from Central Valley, California, who sustained their businesses for more than 5 years. Data were collected through semi-structured interviews and a review of company documents. Thematic analysis was used to analyze the data. Three themes emerged: institute leadership; improve the system of production, service, and communication; and institute a program of education and retraining. A key recommendation is for small business leaders to establish, adopt, and maintain a quality management framework based on Deming’s 14 points to implement quality and productivity improvements to sustain their business beyond 5 years. The implications for positive social change include the potential to sustain small businesses beyond the 5-year mark, contributing to economic growth, employee well-being, and the local economy.
Recommended Citation
Guzon Palmore, Nida, "Total Quality Management Strategies to Sustain Business Beyond 5 Years" (2022). Walden Dissertations and Doctoral Studies. 13398.
https://scholarworks.waldenu.edu/dissertations/13398
