Date of Conferral
2022
Degree
Doctor of Business Administration (D.B.A.)
School
Business Administration
Advisor
James Glenn
Abstract
Failure of leaders to be proactive and create a plan that motivates employees to be productive often leads to disengaged employees and a decrease in productivity that negatively impacts profitability. Grounded in Vroom’s expectancy theory, the purpose of this qualitative multiple case study was to explore strategies HR managers use to increase employee commitment and retention to increase the company’s productivity and profitability. The participants were four HR managers at four organizations in Texas who manage 50 or more employees and have implemented strategies to retain committed employees to improve productivity. Data were collected from semistructured interviews and company document reviews. Thematic analysis was used to analyze the data. Using Yin’s 5 step data analysis process, three themes emerged: improving employee morale, effective communication, and rewarding employees. A key recommendation for HR managers is to promote corporate culture and HR employee retention strategies such as one-on-one meetings and personalized training to increase organizational commitment. The implications for positive social change include the potential to retain employees, thereby increasing local employment and the community tax base.
Recommended Citation
Marshall, Mioshi, "Strategies for Improving Companies’ Productivity and Profitability" (2022). Walden Dissertations and Doctoral Studies. 12769.
https://scholarworks.waldenu.edu/dissertations/12769
