Date of Conferral

2021

Degree

Doctor of Business Administration (D.B.A.)

School

Management

Advisor

Janice K. Garfield

Abstract

Many leaders of nonprofit organizations (NPOs) face challenges implementing a strategic plan to improve organizational performance and enhance the sustainability of their businesses. Grounded in Deming’s total quality management theory, the purpose of this qualitative single case study was to explore the use of quality management standards in strategic planning to improve organizational performance. The participants were three senior leaders from an NPO in the midwestern region of the United States. Data were collected from semistructured interviews, internal organizational documents, and public sources. The 5-step thematic analysis revealed the use of quality management standards in strategic planning, employee empowerment, and customer satisfaction as key themes that support NPO leaders’ efforts to improve organizational performance. Key recommendations for business and NPO leaders include applying the principles of total quality management to empower the organization to improve performance, reach its strategic objectives, and become more competitive. Improving performance could result in positive social change by enhancing the organizational capabilities and capacities to continue to serve members of the community.

Included in

Business Commons

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