Date of Conferral
2022
Degree
Doctor of Business Administration (D.B.A.)
School
Business Administration
Advisor
Christopher Beehner
Abstract
Although small businesses contribute to the economic growth of many African nations, the rate of small business failure in Africa is high. Small business leaders who lack effective leadership strategies risk business failure through loss of profit. Grounded in transformational leadership theory, the purpose of this qualitative multiple case study was to explore leadership strategies leaders of small internet service providers used to sustain their businesses beyond 5 years. The participants were five small internet service provider leaders in Juba, South Sudan, who sustained their companies beyond 5 years. Data were collected using semistructured interviews and a review of company documents available on the companies’ websites. Thematic analysis was used to analyze the data. Three themes emerged: teamwork, staff motivation, and effective communication. Key recommendations include providing training programs to teach employees and managers how to use teamwork and communication. The implication for positive social change includes the potential for small business owners to improve the economic wellbeing of employees and their families and increased tax revenue for the South Sudan government to provide essential services to the people.
Recommended Citation
Paul, Gai Chol, "Leadership Strategies Executives Use to Sustain Small Businesses Beyond 5 Years" (2022). Walden Dissertations and Doctoral Studies. 12822.
https://scholarworks.waldenu.edu/dissertations/12822
