Date of Conferral

2019

Degree

Doctor of Business Administration (D.B.A.)

School

Business Administration

Advisor

Diane Dusick

Abstract

The shift in the landscape of healthcare services from inpatient care to outpatient care prompts healthcare leaders to re-evaluate their strategies to boost declining revenue. Telehealth offers potential for increasing efficiency and access to care, and the acceptance of its modal quality is essential for its diffusion and adoption. The purpose of this single case study was to explore strategies that healthcare providers used to implement telehealth to increase profitability. The conceptual framework was the technology acceptance model. Data were collected through semistructured interviews and review of organizational documents. The research population comprised 4 healthcare leaders in 1 organization in the midwestern region of the United States who had successfully implemented telehealth. Three main themes emerged from coding of phrases, word frequency searches, and data analysis: implementation strategies, obstacles in implementation, and user acceptance of telehealth. The findings from this study may contribute to the implementation of telehealth business practices by providing healthcare leaders with strategies to successfully implement telehealth to improve profitability. These strategies could help to provide suitable healthcare at lower costs and improve quality of life for patients.

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