Date of Conferral



Doctor of Business Administration (D.B.A.)


Business Administration


Peter Anthony


Despite using computerized merchandise control systems in retail, the rate of stockouts has remained stagnant. The inability to satisfy customer needs has caused a loss of 4% in potential revenue and resulted in dissatisfied customers. The purpose of this qualitative multiple case study was to explore cost-effective inventory control strategies used by discount retail managers. The conceptual framework that grounded the study was chaos theory, which helped identify why some business leaders rely on forecasting techniques or other cost-effective strategies as an attempt to prevent stockouts. The target population was comprised of discount retail managers located throughout northeast Jacksonville, Florida. Purposeful sampling led to selecting 6 retail managers who successfully demonstrated cost-effective inventory control strategies for mitigating stockouts. Data were collected through face-to-face semistructured interviews, company websites, and company documents. Analysis included using nodes to identify similar words and axial-coding to categorize the nodes into themes. Transcript evaluation, member checking, and methodological triangulation strengthened the credibility of the findings. Five themes emerged: (a) internal stockout reduction strategies, (b) external stockout reduction strategies, (c) replenishment system strategies, (d) inventory optimization strategies, and (e) best practices for inventory control. This study may contribute to positive social change by improving inventory management, which may reduce demand fluctuations in the supply chain and reduce logistics costs in the transportation of freight thereby leading to improved customer satisfaction.

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