Date of Conferral



Doctor of Psychology (Psy.D.)




James Brown


This case study addressed how to best use health coaches in the field of behavioral health to improve the accessibility and outreach of a new program launched by the target organization that emphasizes coaching as an intervention for improving well-being and mental fitness. The purpose of this qualitative case study was to investigate the potential influence of coaching within the behavioral health field and explore how health coaches could partner with clinicians or behavioral health leaders to allow for more collaboration and accessibility to services. The RQs centered on how health coaches might support the treatment of those who have been diagnosed with a mental health condition and on what standards health coaches could use to help sustain the well-being of customers seeking to reach a wellness goal. The conceptual framework that grounded the study was the Baldridge Excellence Framework. This framework provided (a) context on the innovation and sustainability of the target organization and of behavioral health coaching as a field and (b) a means for recommending structural considerations for future growth. The primary data collection instrument was interviews. Survey results and metrics provided by the organization were also analyzed. The results revealed that customers often felt that coaching could be modified to better fit their unique needs. A conclusion is that the organization could prioritize a more personalized approach and utilize the remote aspect of their coaching model in a more advantageous way. This study’s significance for positive social change is reflected in its focus on improving the process of care collaboration between primary care providers and behavioral health providers, which may contribute to enhanced patient outcomes.