Date of Conferral



Doctor of Business Administration (D.B.A.)


Business Administration


Beverly Muhammad


Disengaged employees harm organizational performance. Lack of employee engagement costs manufacturing leaders in the United States billions of dollars annually in productivity. Guided by the personal engagement theory, the purpose of this single case study was to identify strategies manufacturing leaders use to improve employee engagement. The participants were manufacturing leaders in the aerospace industry in southern California. Data were collected from face-to-face semistructured interviews with three participants and a review of company engagement strategies available on the company website. Data were analyzed using thematic analysis and methodological triangulation. Four themes emerged: (a) leadership competency, (b) intrinsic and extrinsic motivation, (c) effective communication, and (d) personal empowerment. A key recommendation is that aerospace manufacturing leaders implement luncheons and other food events to enhance communication and empowerment strategies. The potential for positive social change includes increasing local community development, volunteerism, and job creation.

Included in

Business Commons