Title

The Potential of Social Media as a Vehicle for Social Action

Authors

Guillermo J. Farfan, Walden UniversityFollow

Files

Description

Social network services (SNS) are potentially full of social capital, yet it remains unclear how to use SNS to generate productive social behavior. This proposal seeks to study how SNS users establish and foster a sense of community online. Identifying those features can be useful in encouraging pro-social participation offline.

Publication Date

Summer 2012

City

Minneapolis, MN

Keywords

Research Symposium