Date of Conferral

2016

Degree

Doctor of Business Administration (D.B.A.)

School

Business Administration

Advisor

Lisa Kangas

Abstract

Computer technologies have increased the opportunities for employees to engage in cyberloafing by using the Internet at work for personal purposes. Uncontrolled cyberloafing is a threat to organizational effectiveness because it affects organizational productivity. The purpose of this single case study was to explore successful strategies functional managers use to control cyberloafing behaviors of their employees at an e-learning organization located in the northeastern United States. The theory of planned behavior, which emphasized behavioral, normative, and control beliefs as key elements to predict individuals' intentions to behave was the conceptual framework. Data collection included semistructured face-to-face interviews with 11 functional managers and an exploration of organizational policies, procedures, and handbooks. Data analysis included examination of word frequencies, keyword coding, and theme identification. Using Yin's 5 steps for data analysis, 3 themes emerged: create engaging jobs, communicate clear expectations, and promote a positive work environment. Functional managers in the e-learning organization in this study may control cyberloafing by ensuring that social norms convey disapproval, combining deterrence policies and performance metrics; and showing attitudes that promote citizenship behaviors. The implications for positive social change include the potential to provide the e-learning organization in this study with best practices that support employees' needs for work-life balance, thus promoting employee satisfaction while maximizing employee productivity. As a result, the findings of this study can decrease stress, increase morale and positively impact the overall well-being of the organization's workforce.