Date of Conferral

2023

Degree

Doctor of Business Administration (D.B.A.)

School

Business Administration

Advisor

MERIDITH WENTZ

Abstract

The lack of proper material pricing strategies can challenge manufacturers’ profitability and growth. Aircraft manufacturing leaders are concerned because understanding and developing material pricing strategies are essential to increasing profitability. Grounded in price theory, the purpose of this qualitative single case study was to explore strategies aircraft manufacturing organizational leaders use for proper material pricing estimates. The participants were four aircraft manufacturing organizational leaders from a successful aircraft manufacturing business located in the state of Georgia. Data were gathered from semistructured interviews and document reviews and analyzed using Yin’s five step approach. The four themes that emerged were the impact of unplanned events, supplier manufacturing capability and performance, sourcing selection and regulation, and supplier partnership and long-term agreement. A key recommendation is for aircraft manufacturing organizational leaders to transform their supply chain management approaches to include a team to quickly respond to unplanned events, vendor management strategies, and a systematic approach to selecting vendors. Implications for positive social change include the potential for business growth that increases revenues to support community transformation, sustainability, and volunteerism through active partnerships with different local charity programs, employees, and their families.

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